ALICE FOLKER PRIVACY NOTICE
We respect your privacy and we are committed to protecting your personal information.
This privacy notice applies to all Alice Folker Gallery operations. It explains the type of information that we collect and hold about you and our reasons for doing so, as well as your privacy rights and how the law protects you.
We may update this privacy notice from time to time and will post any revised notice on this web page. Where appropriate we may notify you by email or by a notice on our website if there are material changes to our privacy notice.
This version was last updated on 22 November 2025.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
1) Who we are
The data controller for your personal data is: Alice Folker Gallery, Esplanaden 14, 1263 Copenhagen, Denmark, CVR DK – 34294496, gallery@alicefolker.dk
2) When do we collect personal data and when do we use it?
Most of the personal data we process about you comes directly from you (whether face to face, over the telephone, on a paper form, by email or online).
For example, we collect data from you directly:
when you express an interest in buying or selling an artwork to one of our staff or representatives
when you attend an Alice Folker event;
when you visit us at an art fair;
when you purchase an artwork;
when you purchase goods from our shop;
when you visit our online viewing rooms and provide your contact details;
when you subscribe to receive news about upcoming shows and events;
when you ask us to send you information, including about artists and their works; and
when you visit the Website
3) For what purposes do we use personal data?
We use personal data for the following purposes:
To efficiently handle the purchase/sale of products (e.g. in connection with invoices).
To set up a profile for you in our client and product system.
To allow us to efficiently contact you (e.g. in connection with purchase / sale of products / or if an institution (museum, exhibition hall etc.) should wish to borrow and exhibit an artwork owned by you, in this situation we will not pass on information to third party without written consent from you).
To efficiently respond to queries.
To send you our newsletter if you have requested to receive this.
To invite you to events and to effectively plan such events.
To offer you products and services you have requested.
For marketing purposes.
To fulfil our legal responsibilities.
4. Who sees your personal information
Your personal data will be processed by Alice Folker Gallery. We use EU Commission approved standard contractual clauses to regulate the transfer and processing of data.
We do not transfer your personal data to organisations who wish to use it for their own marketing promotions or other purposes.
5. How long will we keep your personal data?
We will retain your personal data for as long as we consider necessary to provide the relevant services and to maintain business records for tax, legal and regulatory reasons. All information collected to comply with our anti-money laundering statutory requirements is kept for five years from the completion of your most recent transaction with us.
6. What steps do we take to keep your personal data secure?
We use appropriate technical and organisational measures to protect the security and integrity of your personal information.
Although we have in place modern security systems and procedures, we cannot guarantee the complete security of personal data held in our systems, nor that that information you supply through the internet or any computer network is entirely safe from unauthorised intrusion, access or manipulation during transmission. Any transmission is at your own risk and we will not be liable for any resulting misuse of your personal data.
7. Your rights
We aim to be as transparent as we can be about the data that we process and encourage you to ask us if you have questions about the data we hold on you.
You have the legal right to request access to your data (commonly known as a “subject access request”). If you exercise this right and we process personal data about you, we are required to provide you with a description and copy of that personal data, and to tell you why we are processing it.
As well as your subject access right, you may have the right to have your personal data rectified or deleted, to object to its processing or have its processing restricted. You may also request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a commonly used, machine-readable format.
You may withdraw consent at any time where we are relying on consent to process your personal data.
8. Contact information and complaints
If you have a query or complaint in relation to Alice Folker’s processing of your personal data, please contact us at gallery@alicefolker.dk
You may raise a complaint with the Danish Data Protection Agency if you consider that we have infringed applicable data privacy laws when processing your personal data. However, we would appreciate the chance to deal with your concerns before you approach the Data Protection Agency, so please contact us in the first instance.